Media Advisory

footprint-reveal-party

Aero-Box to host a reveal party of their first footwear line FootPrint

What: Aero-Box will host a party for their first shoe line, FootPrint. The party will be the inaugural event the public has seen Aero-Box’s first shoe line. The line will go on sale in January 2017.

When: Saturday, November 6, 2016. 9:30 p.m.- 11:30 p.m.

Where: Kathryn Lee Event Center, Ballroom 23 on Clover Lane

Who:

  • Chelsea Jones, CEO and founder of Aero-Box
  • Andrew Kite, Vice President of Aero-Box
  • Lori Thomas, Chief designer of the FootPrint line

 Why: Aero-Box will host the event to feature their first shoes line, FootPrint. FootPrint has six different shoes for running, cycling, ballet, yoga, rock climbing and barre. The event will have individual stations with each shoe and highlight the material the shoe was made from, where it was made and what makes the shoe exemplary in its sport. Before the line was created, designers from Aero-Box met with professional athletes in order to learn what they considered a high performance shoe. Thus, each station will have a professional athlete host that will go over the shoe and answer any questions people have about it.

 Media Info: Press and videographers are welcome. Badge pick up will be on Friday at 12 p.m. at the Kathryn Lee Event Center in Ballroom 23. On the day of the event, please arrive two hours early to set up. Parking for the event will be reserved in parking lot B.

 Background: Aero-Box is a workout apparel company that strives to create trendy and affordable clothing for active woman of all shapes and sizes. The company is a monthly subscription service that delivers packages of both workout apparel and                                     products that are specific to certain workouts. Whether you are just starting your physical journey or starting your third triathlon, Aero-Box has all the tools needed to feel confident and cute. Aero-Box’s goal is to take the stress out of shopping for workout clothes while still offering products made from all natural materials.

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